Our idea for “elemental” and “balanced” solutions for Skin and Hair landed us into an extensive research. The products, starting from the raw material are manufactured with high-class sophisticated technologies. It took us nearly 2 years in research and development before we tested our first proto-type on various Skin tones. After many tests, conducted over months on various individuals, we finally reached the pinnacle; an epitome of perfection where we confidently say, “Our products work!”. It is as simple as that. Our products deliver what they are supposed to do. The market is filled with parabens and sulfates which not only affect the skin and hair negatively but are also listed as potential carcinogens. We refused to have such in our products. From the foaming base to active ingredient, our products are built with bio-activated organic materials which gives longer and lasting effect. We believe, our endeavor brings value to you, and helps you feel radiant and confident.