Chief Marketing Officers. Who would be one? Thanks to Canva and smartphones, everyone thinks they can do marketing. But the truth of the matter is…no. No, they can’t. For one thing, CMOs are constantly against the clock. Whether it’s the rhythm of weekly campaigns, shareholder expectations around quarterly targets, or C-Suite politics, there’s so much to do before the real work even starts. CMOs are expected to read the room, unpick what customers really want, and plot the future before the rest of the company even realises there’s change on the horizon. On top of this, CMOs are relied on to steer the organisation through a landscape of uncertainty. COVID, climate change, racial injustice, patriarchy, misogyny, ableism, war. It all lands on the CMO's desk while their legacy and desires get shunted to the backburner. At Outrageous, we've got your back. + We train CMOs' teams in how to *do* research + This grows team confidence, aids retention, and reduces agency spending. + We’re a micro-SWAT team of activist insight researchers. + We’re on a mission to support CMOs to change the world faster through insight research. + Through LinkedIn, we share our knowledge to help make CMOs smarter. + We help sell in the findings we get, allowing real change to happen faster. So if you’re a CMO who wants to change the world - book a call today - outrageous.link/meet or text +44(0)333 366 0895.