In the ‘heat era’ of licensing, users were at the mercy of the dictates of software vendors. Hence the idea of setting up a licensing consultant company that would be on the users’ side. Since then, we have been working on providing equal conditions between software vendors and business users. We believe that users deserve transparent licensing terms and conditions, and those should be applied the way that is optimal for them. As a vendor-independent consultant – the Robin Hood of licensing – we develop solutions for business users to reduce both their software licensing costs and their risks arising from improperly licensed software usage. Business users are supported by our internationally recognized expert consultants. Our own team develops our dedicated software asset management tool (SAM-Insights) and we support our customers with a unique portfolio of services covering the entire SAM process in Central Europe.