Brilliant Smile Sweden is a Swedish producer and distributor of high-end teeth whitening and whitening oral care products. Our focus is to offer sophisticated premium products, with superior quality and maximum safety. Back in 2003 when the company was founded, teeth whitening was an untapped market in Sweden, whereas this was merely seen as a luxury only available to royals and celebrities. In only a few years, Brilliant Smile managed to build a high-demand market with their quick, effective and safe method for in-office teeth whitening. Since then, the method has remained the market leader in the domestic market, and Brilliant Smile has grown to become a well-known and greatly respected brand within the industry. Today, Brilliant Smile Sweden offers a wider range of products which are sold all over the Nordic region as well as the UK and the Middle East.