The Envictus group was first awarded the franchise rights for the quick-service restaurant (QSR) chain in July 2012, and launched the first Texas Chicken restaurant in Malaysia in January 2013, through its wholly owned subsidiary, Texas Chicken (Malaysia) Sdn Bhd. To date, the company owns and operates 85 restaurants throughout Peninsular Malaysia, which exceeded its initial commitment of opening 80 restaurants in its first 10 years. The company is expected to open 115 new Texas Chicken restaurants by 2030, which includes its maiden foray into Sabah and Sarawak. This will bring its total restaurant count to 200 outlets by 2030. Moving forward, the company plans to build more drive-thru restaurants and will expand its delivery services in efforts to provide greater convenience to consumers. The new restaurant openings and robust growth prospects are expected to create more job opportunities for Malaysians and raise the company’s staff strength to an estimated 6,000 employees by 2030.