Grupo PM is a Marketing agency funded in 1990 by Luis Moreno and Beatriz Arellano. Together they gather more than 50 years of joint-experience in Marketing, Advertising, Sales, Promotion and above all planning and development of Market strategies, used to position our clients and their products in the Mexican Market and the Central America region and the Caribbean. In order to achieve this, we have had the need to study, get to know and constantly improve in a field that even now, is relatively new in Latin America. We are referring to Generic Marketing, this means attend one client formed by a big number of growers, packers, processors and traders that share common objectives and need to work together in order to achieve these. With this in mind, we have concluded that as important is the communication to the consumers and the trade, as the one that keeps our organization informed on what is happening in the market and the impact different activities have on it, and the return on their investment on the new markets development. Grupo PM started representing only two commodity groups; but currently we represent 19 agricultural groups, reaching Mexico, Central America, Canada, the US, the Caribbean and European markets. Grupo PM has a vast experience ready to be shared with you. For more information on what we are doing, please visit our website at www.grupopm.com