The Ethical Fashion Forum (EFF) was set up in 2006 to develop a collaborative movement which would transform social and environmental standards in the fashion industry. From May 2018, the Ethical Fashion Forum supports its global network through the Common Objective platform - anyone working in fashion is invited to sign up for free at www.commonobjective.co and join the community of professionals transforming the industry for the better. For more information, continue reading below. ........................................................... For over 11 years, the Ethical Fashion Forum worked with fashion businesses, professionals and entrepreneurs to help them to integrate sustainable and ethical practices. It grew to become a global network with over 11,000 members in 141 countries, reaching a network of over 100,000. In 2016, with the ambition to achieve major scale and impact in the fashion industry, the team at the Ethical Fashion Forum decided to build on its success by developing a new online platform that would take sustainability from niche to norm. After raising investment and developing this new platform, Common Objective (CO), EFF now supports its global network through this new site which matches fashion professionals with the connections and information they need to do business better. The platform is free to join and open to anyone who works in the fashion industry. Head over to www.commonobjective.co for more information and to join now.