Dum Dum Doughnuts are the world’s first artisan BAKED donut/croissant donut brand. Made with only natural ingredients and yet uncompromising on irresistible deliciousness, Dum Dum's offer beautifully baked NEVER fried handmade donuts to a growing legion of our loyal of fans across the UK and the globe.  
Our donut flavours include Crême Brûlée, Boston Crème and our Signature Cro, ‘The Zebra’. The Zebra contains layers of croissant dough and chocolate croissant dough, filled with chocolate buttercream and topped with chocolate ganache and is now famous in its own right – it is the daily top-seller in all of our outlets! We have also launched the World’s first VEGAN Croissant Donut with varieties such as the Vegan Not-Ella and the Choc Berry.
   
We use only the very best in cooking technology to control ingredients rather than the method of simply floating product in oil. Dum Dum Doughnuts are significantly lower in fat than our competitors thanks to our traditional patisserie-based baking process – so unique that it is patented in Europe and the US. 
  
 Artisan doughnut chef Paul Hurley is the Founder of Dum Dum Doughnuts and since 1997 he had the vision to create ‘The Best Donut In The World’. Although a grand statement, Paul, or ‘The Donut Guy’ as he has become known, believed this has to be at the heart of the brand. Our entire Dum Dum team of “Donuteers” are pastry chefs or apprentices who have a real passion for good honest food. We are an independent British company that offers high quality, natural artisan doughnuts that are uniquely baked fresh every day – in fact, all of our outlets stay open every day until all doughnuts have sold out. It is exactly this concept that has proved such a hit with our British and global customers.