Leonardo3 (L3) is an innovative museum and research center whose mission is to study and interpret cultural heritage and make it available to the public through the use of avantgarde, internally-developed methods and technology. The museum in Milan, devoted to Leonardo da Vinci and located in Piazza della Scala, opened in March 2013 with great success (over 900.000 visitors). Millions of people have visited our travelling exhibitions in cities like Milan, Turin, Livorno, Florence, Vigevano, Arezzo, Trent (Italy), San Marino, Berlin, Karlsruhe (Germany), Chęciny (Poland), Tokyo (Japan), Chicago, New York, Philadelphia, Wichita (USA), Toronto (Canada), Doha (Qatar), Antalya (Turkey), Manama (Bahrain), Riyadh (Saudi Arabia), Kuwait City, São Paulo (Brazil) and Mexico City.