I write compelling copy and create digital marketing campaigns that move and inspire the right people to take the right action, right on time. The result? Loyal customers who love your brand, and a healthy bottom line. Why do some people and companies go viral in a way that changes the landscape of their industries forever, and others languish in virtual anonymity? From my years as an award-winning journalist, to my time as a marketing and communications executive, to my most recent adventures as a small business owner and personal brand entrepreneur, I’ve studied inspiring personalities and stand-out companies to find out what makes the difference between greatness and mediocrity. Ultimately, what I’ve found is that those who have the courage and ability to tell their stories with authenticity, vulnerability and empathy, are the ones who build the long-term, genuine connections with others that create iconic brands. I am passionate about helping clients reach their optimum potential through vibrant, meaningful, fully expressed copy and strategic marketing campaigns.