Tir, for a healthy perspective. Tir Health Advisors partners with organizations to promote healthy longevity by enhancing the quality of life at every age. In this new paradigm, patient engagement is paramount, giving people more control over their medical destiny. We work with clients to identify unmet needs and opportunities in the aging population, develop initiatives to address them, and ensure that the patient’s voice is part of the solution. We also help clients navigate the complex healthcare landscape to expand their clientele. Tir was founded by Vera Rulon, a recognized authority on patient engagement, healthy aging, and health information management. She brings a cross-disciplinary perspective that spans pharma, payer, health information, and more. Tir is forging a new frontier, bringing transformative solutions to healthcare and to peoples’ lives.