Put some sensors on your product. Then, imagine that what you will receive isn’t just a stream of raw data, but intelligent messages, such as: “Hi, I need maintenance.” “Energy consumption has increased by 18 percent this week.” “The usage cost of me today was 57 dollars.” All this directly on the device, without relying on the cloud. Also, imagine that this is possible within a short time frame on any device, no matter how small, pushing down your cost, and opening up new revenue streams. And that your product owners, engineers, and analysts can twist the models behind the messages as they like, on the fly, from day one. This is Stream Analyze — making any device smart. Simpler, quicker, and interactive.