For developers and brands, there are very limited options to work together. Pre-rolls and pop-up ads are universally despised and give developers little to no control. Insanely expensive as buys in AAA games are similar to product placements in TV and Movies and give brands little to no control. There is no solution to harness, monetize, and market to these massive audiences... while still providing control and integrity to the process. Until now. Through a programmatic dashboard, each side of the equation has the control they have been missing. Developers control what and where brands appear in their games. Brands target the right games and players. It's a simple idea with a huge positive impact.