MiND was born in 2009 as a tri-annual printed publication, a project conceived by the founder, Abramo Manfrotto (son of the founder of the photographic support equipment company, Manfrotto), and developed together with FRAME publishers. With a worldwide distribution of 15,000 copies per issue, it focused mostly on retail design. After three years as a printed publication, in 2012 MiND advanced into a digital publication to further inspire its readers on a daily basis. MiND strives to be the hub for creative minds by showcasing people and their arts, creating value around the minds behind concepts - integrating different cultures and industries to inspire. We do this with our interviews, events (ROAD, www.retaildesignshow.com) and #MiNDtalks. Today our mission is to further the positive impact of art and culture in retail, design and beyond.