It’s been 50 years since Zootecnica International started serving the poultry industry and professionals. Today the magazine is edited in three languages (English, Italian and Russian) and delivered monthly in 120 countries, reaching around 30.000 readers all over the world. The Zootecnica International target includes all the poultry industry operators: farmers, egg producers, breeding companies, hatcheries, feed mills, poultry and egg meat processing companies. Both magazine and website offer a broad overview of the poultry industry, providing in-depth news on international markets, business management, trends and practices in poultry, genetics, incubation, nutrition, veterinary and management. In addition, previews and reviews of exhibitions, reports and interviews with companies and professionals are offered.