The problem was, as we saw it, beauty was a pain. Self-care SHOULD be relaxing, soothing, even empowering. But too often, it seemed like a chore... a confusing, time-consuming one, with too many steps and way too many options. That’s why we created RoseSkinCo: to help people everywhere simplify their beauty routine and love the skin they’re in. Because beauty shouldn’t be painful, intimidating, or overwhelming... Beauty should be simple.