Established in 2011, Luseta Beauty is the industry’s creative leader in hair expression, providing the most creative and affordable collection of hair care products and tools for both professional and home use. Luseta beauty is headquartered in Los Angeles, CA. Philosophy Through creative thinking and understanding the needs of our customers, we have pioneered an exciting new vision in high performance hair care products, tools, and accessory. We have a passion for innovation and cutting edge technological developments, which we consistently integrate into our products. We are constantly developing our close relationships with the fashion industry. We are proud to be the choice of celebrity stylists and inspire new trends in hair design.