Jackson and Willow is a UK based children’s haircare range specially designed with curls in mind. Founded on the basis of efficacy and natural ingredients, the range contains botanical extracts including the super vegetable okra, baobab and calendula. Jackson and Willow prides itself on solving unmet needs without creating new ones, and therefore, all the products are free from silicones, sulphates, fragrances, petrochemical and parabens. Based in Farringdon London, the small but perfectly formed team start their day with lots of laughter, plenty of coffee and a full measure of enthusiasm for what they do.