NAOSA exists to protect seniors by publicizing unethical business practices across as many industries as possible. The goals of NAOSA are simple yet important: -Protect consumers -Highlight the “good guys” – the ethical professionals and businesses who put their clients’ best interests first and foremost. -Be THE reliable source for straightforward consumer advice as well as ethical professionals who treat their clients with honesty and integrity. NAOSA aims to be the leader of Senior Advocacy in the Unites States by forming a network of virtuous and expert business professionals who are credible, mission-driven, and work with seniors’ best interests in mind. The professionals who are a part of NAOSA all work to ensure that seniors are protected in their golden years of their life. National Association of Senior Advocates (NAOSA) is the first organization to define what industry insiders already know are unethical business practices in their various industries. And this is what many don’t realize: although these practices are often legal, NAOSA industry experts agree that they are not in the best interest of consumers. NAOSA brings together professionals from multiple industries who are mutually bound by a higher standard of business conduct, The National Association of Senior Advocates Gold Standards of Professional Practice™. These NAOSA Gold Standards go above and beyond many legal and professional organization requirements, demanding one simple business practice: do what is right for the consumer, young or old. NAOSA is both Pro-Business and Pro-Consumer. We are a group of professionals who understand that treating people honestly and ethically, and doing what is in the clients’ best interest (and not what is in our own personal interest) will bring us tremendous success in our business and personal lives.