A DIFFERENT KIND OF BRA: HOW WE REVOLUTIONIZED STYLE WITH CHANGE Changewear® was founded upon core values of love, warmth, style, confidence, and happiness. Collections for Changewear® are based on the needs of the Mothers, Daughters, Sisters, and Survivors. Our founder, Michelle created intimates that could be an extension of our personality. She was tired of having multiple bras that limited her to a certain color or style. She saw a need for women to take creative control of their own style and creativity. Michelle invented the innovative, patented pocket system built into each bra and now with the Colorfils® kits, you can customize the color and style to suit you and create unique fashion all in one bra! This makes Changewear® the first-ever color changing intimate apparel.