AboutFace™ helps CEOs and their leadership teams conceive clever, customer-centric strategies that engage customers in new and exciting ways. AboutFace™ specializes in mystery shopping, marketing research, and customer experience strategy. AboutFace has helped measure and improve the performance of millions of sales and service personnel, increasing revenue at these companies almost 1 billion dollars over the last 17 years. The Atlanta-based company’s sole focus is on helping companies and teams reach their full potential. AboutFace is also the owner of the ACES (Advanced Customer Experience Strategy) LinkedIn Group.