Artemis is a comprehensive digital platform for learning about and managing third party reproduction. We are a surrogacy + egg donation agency applying technology to cut through the industry's confusion, fragmentation, and inaccessible costs. Artemis provides surrogate/donor evaluation and matching, counseling, IVF clinic + medical service coordination and legal arrangement services. We leverage human-centered design in an online process guide and resource library that complement the agency's dedicated coordinators in their work to lead all parties through their complex individual requirements. From initial education to the moment our intended parents bring home their new baby, Artemis provides expert guidance and support with unprecedented transparency, reduced costs, and a seamless user experience. Artemis is tackling the $22 billion global assisted reproductive technology market, starting in the $9 billion US market. While there are over 100 fragmented egg donor and surrogacy agencies across the US, none offer a substantial digital platform. In addition to introducing radical process transparency, Artemis’ technology puts personalized decision-making information at clients’ fingertips, reducing the need for one-off education and counseling with the ultimate goal of driving down the untenable costs of third party reproduction. In a typical surrogacy journey, the agency charges upwards of $30,000 for their services. Our goal is to reduce total surrogacy and egg donation agency fees by 30%+ while significantly improving the consumer experience.