mylearnadfriend is an exciting new high growth sustainable business concept with global aspirations. mylearnadfriend creates e-learning software for direct sale to businesses and organisations across all sectors. These e-learning solutions are interactive training systems; capable of developing immersive content. A central software infrastructure has been developed to facilitate this dual focus. 1. An online resource for developing and delivering training courses across multiple sectors. 2. A strong and focused advertising stream that will enable advertising content to be delivered sensitively to sector-specific and demographic- specific users. Our business model enables us to provide our customers with high quality on-line learning at an affordable price. To view how the platform is currently being used to improve safety performance globally go to: http://www.mylearnadfriend.co.uk/