Long: SportsUpProach is a French-based agency striving to maximize the potential of key players in major sports events, from competitors, delegations to organizers, via 360-degree sports-centered solutions and its international network. Four streams in our service portfolio: 1) major event planning and implementation consultancy 2) hospitality services 3)development through sport 4) sports performance enhancement SportsUpProach is also a proud social enterprise offering Pro Bono services to promising athletes.