Founded in 2000, simplehuman designs simple, functional products for the home, which we call “tools for efficient living”. The basic thinking behind simplehuman is that day-to-day life has room for improvement. By solving simple, often overlooked problems, we make people more efficient in their daily tasks at home. And we only build products we love to use ourselves. We’re very proud of what we do. We test religiously to make sure our products work correctly for years of steady use. And we delight in that “This is clever!” moment people have when they use one of our products for the first time. www.simplehuman.com/uk