amal stands for hope and prosperity. At amal, we are committed to elevating people’s eCommerce experience by offering a seamless, user-friendly, and secure digital platform built against the backdrop of state-of-the-art technology. Our agile and reliable eTail solutions are curated for connected customers on the go focusing on MENA & CIS regions. Starting with Iraq, we aim to expand to other underserved frontier markets. We aspire to become our consumer’s first choice for online shopping by offering a mix of full-spectrum and vertical marketplace solutions with a trusted network of local/international partners. We are the B2C arm of MAJD digital group, which is established with a vision to build the largest ecosystem of digital businesses in MENA and CIS markets. MAJD, which stands for Glory, aims to revolutionize trade in frontier markets through next-gen solutions enabled by cutting edge technology. The amal Promise is mainly about Trust, Convenience, Transparency, Wide/ Diverse Product Assortment, Fair Pricing, and Seller Support.