Description The company is a subsidiary of the Madison Financial Services Company of Zambia which in turn is a member of the LSA Group of Companies. The LSA Group is a diversified holding company with interests in the financial sector, tourism and property development to name a few. MGen Tanzania was registered in 2006 in Tanzania but its related company in Zambia (Madison General) was the first private insurance company in Zambia after liberalization of the market in 1992.