Yarber Creative helps our clients use innovative and effective communication campaigns for their employees. Our goal is to, by 2020, help ONE MILLION employees know not only what it takes to be successful at work, but also how they are rewarded for their commitment and investment to their employer. At Yarber Creative, we approach communication with employees by using methods that thriving companies use to communicate with their customers. We call effective internal communication “employee marketing” and we approach every project from a three-pillared framework: BE BRILLIANT Using the right kind of dazzle dazzle can get the attention of even the most jaded employee. Think rich visuals, dynamic video content and innovative and engaging approaches that bring your message to life. BE SOCIAL Turn your employees into company advocates. Our favorites include internal social media, grassroots campaigns and in-person communication. BE UNDERSTOOD Tell a story they want to listen to. We help clients identify each audience, determine what they need to know, identify what’s in it for them and then craft a story that makes that understandable — and unforgettable. We support clients through consulting services and also products, including BenefitsWise, our mobile app that allows employees to have what they need to make benefit decisions, literally, in the palm of their hand. You can check out our BenefitsWise app at Benefitswise.com.