Blue Ear Books is a vehicle for publishing and disseminating selected new and reprinted nonfiction books of particular global topical or cultural interest. Modern printing technology, digital communications, and related sea changes in book publishing as an industry make it both possible and necessary to write, publish, and promote books in new ways. Books that would not have been commercially viable in the past can now be made available to their core audiences, and any other interested readers, relatively efficiently and inexpensively, in small or larger print runs, with the prospect of at least a modest profit for both author and publisher. This is what Blue Ear Books is doing.