Apti Services is a global network of highly experienced and skilled telecommunication, media and technology (TMT) professionals. We are experts in helping companies connect to their customers, through the delivery of affordable professional services and the provision of digital acceleration capabilities. Our Mission is to enable and enhance the marketing orientation capabilities of our clients' organisations. What are marketing orientation capabilities - these are the capabilities that result in marketing being a culture throughout an organisation rather than just marketing as a function. A culture in which everyone understands the customer needs that they are serving and addressing these needs better than the competition. Our portfolio of services includes: - Market Research - Operational Assessments - Value Proposition Development - Rapid Low Cost Development - Operational Enablement This portfolio and our expertise helps to align customer needs, market situation and trends, and internal capabilities with business objectives and operational enablement. Ensuring relevance. Hence, we are THE Marketing Orientation Company.