Provide the City of Naples and Collier County with a news source that connects the community through insightful news, participatory conversation, and to serve as an economic catalyst for area businesses. The model should allow itself to capture high quality content and put out a periodic print edition with paid subscriptions. Highlights of Opportunity to Capture the News Market: Innovative web presence targeting the mobile device user through the use of video/audio/print and online. Experts on topics providing the source of news Community experts engaging the community by moderating news topics and creating an atmosphere on a continuous story based on new information being provided by other experts. Easy community engagement Locally owned and operated. Unique news gathering model. Major News Components Business Money/Charity-Non-Profit Government City County State (where appropriate) National (where appropriate) Lifestyle/Entertainment East Collier News Golf Real Estate Tourism Health and Fitness Sports