We are a family owned and run company based out of beautiful Byron Bay, Australia. The vision for Baby HQ came when we were shopping for our daughter and found the choices were overwhelming. We found that as first time parents, we really had no idea what we needed, and ended up spending far too much money on things that ended up collecting dust. So Baby HQ was born. Babies need to be loved, fed and have somewhere safe for sleep and travel. So we only stock the most trusted brands to help you achieve this. We offer you a stress-free, uncluttered shopping experience, so you can focus your energy on more important things - like your new baby!