Helping our clients protect their assets for over 100 years. In business and in life, sometimes you just can't see it coming. That's why there's Rue Insurance. We've been helping our clients protect their assets and improve their profitability for over 100 years. Be Ready with Rue is a commitment to help our clients identify potential risks and create a strategy that both reduces these risks and results in greater profitability. By establishing departments that focus on our major risk areas - Business Insurance, Employee Benefits, and Personal Insurance - Rue is able to offer clients a Coordinated Asset Protection (CAP) Program. Our CAP Program will help your organization implement and administer your custom Risk Reduction Plan to Be Ready for that event you just don't see coming.