Who are we? The Masonry Association of Florida (MAF) is a trade association dedicated to expanding the market share of masonry construction in Florida. Masonry construction dominates the construction industry because of its adaptability to the Florida climate. One of the most durable building products available, masonry resists storms, termites and mold, while reducing energy costs, maintenance and noise. The MAF is a coalition of Florida masonry industry professionals who believe it's time to bring our industry together. Together we are stronger.