The Beauty Industry; a vocation of LOVE… This industry of Love is important to the wellbeing of humanity. The creative, sensitive and impassioned talents of the Cosmetologist are meant to nurture and illuminate the unique beauty within each individual they touch through the transfer of Love. Commencing within the salon the enlightened professional creates a chain reaction of Love that flows throughout society. Creating a culture of LOVE LOVE for our industry LOVE for our artistry LOVE for humanity LOVE for life A labour of LOVE… LOVE INCORPORATED. They are “JAM”: the JOY ANGEL MESSENGERS are motivated by the desire to encourage, sustain and flourish this vital and creative energy force.