UALA is for all people with busy job and that want to get their hair cut but they don't have time to find where to go and then call around. There are a lot of people out there who have specific needs and search for specialized hair stylists (maybe also in their neighborhood or with a particular quality or price range). UALA make it easy to find that stylist so they’re more likely to keep coming back. UALA has a mobile app so most things can be done also from customers' phone. On the professional side, UALA gives a complete booking system with client retention, marketing and online booking so venues have more time with clients. Professionals have a web page, curated by UALA with professional photos and best SEO and marketing promotion. Everything is tracked with the possibility to create loyalty programs and promotions.