The Direct Trade Coffee Club sources, roasts and delivers the finest direct trade coffee in the industry. We started the Direct Trade Coffee Club to connect consumers with the finest coffee which is sourced using the direct trade model, connecting consumers to the coffee grower is our primary mission. The purpose of our direct trade model is simple - to deliver the highest quality coffee to our customers while providing the farmer with a fair price. What we believe about Direct Trade: The best way to get an exceptional cup of coffee comes from knowing the hands that work on the farm. By understanding the growers, plants, sites, sounds, smells and culture of each region, we can ensure that our coffee is not blindly accepted as fair or sustainable. A commitment to frequent communication with growers gives each of us a voice in the bigger than business transaction of life and economies. We believe that by using the Direct Trade model, we can deliver the finest coffee possible to the consumer.