Ears are neglected, hearing protection is not cool, and hearing aids are stigmatized. Yet in this modern world, hearing, one of our most valued senses, is regularly subjected to an assault of noise. Hearology exists for these very reasons, and is at the forefront of the movement to protect the hearing of a generation, and change the hearing industry forever for the better. We do this through pioneering ear care, with the emphasis on prevention rather than cure, on customised rather than generic, and on both the young and the young-at-heart. We are the only ear care company that offers a complete range of non-surgical ear care services, as well as a complete range of clinical and recreational earware products. We will not be passive about this challenge. We will take ear care to the people by going to the places where ears are most in need of help. Everywhere we go, we will offer great value, independent expertise and Hearology care and quality – which means that we will educate and serve with passion anyone who values the health of their ears and hearing. We have a particular interest in the world of music and have industry professionals in our team to make sure that we understand and can meet the needs of music people and help them to prolong careers and enjoyment. We will adopt a similar approach for any other sector that we go into. Finally, we strive to use only the best and most modern equipment, and to offer unparalleled levels of respect, care and service – both to our customers, each other, and to every single ear we serve. Because everything we do is For the Love of Sound.