Since launching in 2010, Kinney Group Creative has worked with dozens of internationally recognized brand entities (SXSW, Salvatore Ferragamo, Guess, Sprite, Nike, H&M, AMC Television, FIJI Water, Oakley, Vanity Fair, W Hotels, Morgans Hotel Group, The Gerber Group, and City National Bank) to create digital content and experiences that successfully communicate the culture and 'feel' of a brand while engaging consumers in such a way that they become extraordinary brand advocates. CNN has dubbed James Kinney, founder and CEO of Kinney Group Creative Inc., as a "Digital Marketing and Event Planning Guru". Drawing on his background in music, marketing, and as a Wall Street analyst, Kinney and his team connect brands with Baby Boomers, Gen X, Gen Y, and multi-cultural audiences. Kinney Group Creative provides innovative brand depiction through dynamic targeted digital and live experiences, always focused on significantly generating profit.