In early 2020, pre-pandemic, Sam MacPhail and Blake Doyle recognized Islanders were seeking new methods of engaging with public affairs and current business information. Realizing the engagement benefits of delivering print information to a targeted community. With fifteen years as an op-ed small business writer for Prince Edward Island’s daily newspaper, and a recognition of the power and currency of new multi-channel platforms – The Exchange Podcast was released to a hungry Island public. Now delivered where you stream your podcasts; theses popular episodes engage interesting Islanders and current information from the world of politics and business as it relates to everyday Islanders, regardless of where they live around the globe. www.confederation.com/podcast/