&FRIENDS is changing the way content is made, by helping brands build more adaptive, flexible and blended talent teams - powered by our end-to-end Talent Management System, and global community of specialist makers. We solve the ‘in-housing vs. outsourcing’ dilemma, by using FlexSourcing™ to build plug-and-play creative and production teams in over 100 countries, onboarded to your brand, trained the &FRIENDS Way, supported by our core in-house creative, strategy and project management teams. Think of us as a pay-as-you-go extension to your in-house team. Scale it up, dial it down, switch it on or off whenever you need. We have FRIENDS in all the right place, so you get campaigns for previously unthinkable costs. The budget savings can then be reinvested in media and audience engagement - shifting the dial on your bigger business objectives. Think like a specialist. Service like an agency. Flex like a start-up.