Debby Group is one of the leading public relations, marketing communications and digital strategy agencies in Israel. The firm was founded in 2004 by Moshe Debby, who for over a decade served as the Chief Communications Officer in various government ministries. In 2012, Debby joined forces with advertising specialist, Ron Shelly to establish ‘Debby & Ron’ – a digital advertising and content marketing agency specializing in advanced new media platforms. Combining the two main pillars of the communications world, the group provides an innovative public relations approach, with over 80 clients and 40 professional consultants, who have extensive knowledge and a deep understanding of the local ecosystem across diverse verticals and fields. In April 2015, the group signed an affiliation agreement with Edelman, one of the world’s leading communication marketing firms, to serve as its exclusive representative in Israel.