ChoZan is a training and resources company helping marketers and CEOs to realize their goals in China. We give the most comprehensive trainings for Chinese social media marketing. We deliver in-depth masterclasses, seminars and strategy sessions for corporations focused on the China market, modern Chinese consumers and Chinese social media. We also do tailored consultations and have detailed training manuals to help you navigate the Chinese social media world available for purchase. Our training topics include China marketing strategies, China market entry, KOL / influencer marketing, China’s digital landscape, the New Retail and more. Below is the outline for a typical 2-day interactive workshop on China Strategy and Chinese Social Media. Session 1. China’s Market, Modern Consumers and Digital Trends Session 2. Winning on Weibo Session 3. WeChat: A 360° Understanding of China’s Most Powerful Social Media Session 4. Chinese KOLs: How to Effectively Work with Chinese Influencers Session 5. Social Media Campaigns: How to Run Effective SMM Campaigns in China Session 6. New Ways to Market in China’s Digital Space Session 7. New Retail, Smart Retail and Unbounded Retail in China: How Technology is Creating a New Reality in China and the World Session 8. How to Reach and Attract Chinese Tourists Session 9. How to Build an Effective CRM and Loyalty Program for China Navigators: Our detailed social media training manuals give you all the information you need to create your presence on Chinese social media and function as excellent support materials post training. To hire ChoZan to train your organization, please email ashley@chozan.co and mason@chozan.co. To learn more about ChoZan’s benefits, please visit www.chozan.co.