It is not our aim to work with everyone! We're unconventional, far from mainstream and we have no desire to work with average. Everything we do is designed to filter out people who are either unable, or unprepared to think differently. Sound principles underly our way of working so that the talent and creativity of the business that drives innovation can explore, create and expand with the guidance of a commercial sextant. It's more of a boundary that can be pushed rather than a bottomline that pushes back. Being a business for good means you are a business, not a charity. Purpose, People, Planet and Profits still results in profits. WE BELIEVE ... We believe when you know why you are in business, and that reason is connected to something more meaningful than the size of your bank account, you attract to you people who can help you to realise everything you set your mind to achieve. Hedonist Entrepreneurs know and follow their why passionately and unreservedly; and help others ready to do the same. PURPOSE Our purpose is to transform how the world works, to align business and pleasure as mutually inclusive, so that more people live life and business with passion, purposefully, and collaboratively. FOCUS Our focus is to achieve harmony and integration of personal pleasure, fulfilment and happiness with the pursuit of commercial endeavours as a business for good. VALUES Our values are integrity, respect and love. Of these love is by far the most powerful. Whether you love what you do, you love your customers, your customers love you and your business, or you simply have love for all living things, everything is within reach of the person and business who loves and is loved. WHEN IT COMES TO INTERCOURSE ... Our communications style is open, honest and transparent. We strive to avoid attributing meaning to what happens or what is said. Instead we acknowledge what actually happens as the external manifestations of paradigms directing the internal narrative.