Linear A was established on the fundamental principal of leveraging data to drive value within organizations we collaborate with. Data is a common language - it uniquely connects people, commerce, industries, disciplines, opportunities and problem-solving techniques. However, these connections are not always readily apparent, and like any language, data can be misinterpreted. There is nuance, bias, and conclusions can be taken out of context. Linear A is a data-focused practice, founded in the idea that data alone is only the first step – we believe the correct interpretation of data cuts through the noise into and transforms the thread of data into information, building a strong foundation for knowledge.