Southport Asset Management was established in 2008 through the successful merger of several wealth management and employee benefit consulting firms. By understanding the challenges facing business owners, Southport has been able to address the complex needs of its clients. Our mission is quite simple - we work to save the most valuable resource a business or individual has. That resource is time. We work with our clients on a one to one basis to ensure they have access to the best products in the financial industry. Our firm has established relationships with all the major insurance and financial companies in Canada. In addition we also have access to exclusive products in the Group Benefits industry that will deliver value and cost savings for many companies.