WE’RE COMMITTED TO CHALLENGING BELIEFS ABOUT PR When most people think about PR, they think of press releases, free media coverage and under-handed tactics that are more akin to a spin doctor than a qualified public relations professional. In our world, LBPR is so much more. We are expert communicators and smart strategists who are completely in love with the power of words (verbal and written) to truly change the way people see their world and how they behave in it. From creating compelling content, to building long-lasting relationships and securing on-message editorial media coverage, we are what you’d probably refer to as a “full service” PR consultancy. Interested? Come inside, let us tell you more. We're proud to be the Public Relations Institute of Australia's Small Consultancy of the Year 2020; in fact, we've been Public Relations Industry of Australia award-winners since our inception in 2013. #prisnotwhatyouthinkitis