Founded in Rome in 2010 by CEO and Creative Director Emanuele Cappelli, Cappelli Identity Design is a strategic design studio that operates worldwide and in 2021 has opened a new office in Torino in the European OGR Tech innovation hub. Thanks to the two departments of Design and Strategy – two visions that work in parallel by influencing and interacting with each other – the Studio designs multidisciplinary projects from brand identity to marketing strategies and integrated communication. Values and people make Cappelli Identity Design a place of continuous exchanges and contamination, but what distinguishes it from the others is its method. Dynamic brand is a new way of design, it comes from the relationship between space and time and it aims to build up a dialogue with people by communicating the brand’s identity and its changing nature. In 2022 all of this became a book published by Skira.