The mission of Mid City Redevelopment Alliance is to develop and promote the growth and revitalization of Mid City Baton Rouge by attracting new and retaining current residents and businesses. The future of our entire community is dependent on the health and vitality of our urban center. We match residents with resources, advocate for aggressive reinvestment in the region, and work to implement policy changes which improve all urban areas. Through these initiatives MCRA is making an impact in the health and vitality of our city center.