Spectra Global
www.spectraglobal.techSpectra Global - Redefining Data & Marketing in a cookie-less world Drive scalable revenue growth and customer experience by leveraging data and martech with our fractional Chief Data Officer and Chief Growth Officer services. Cross-functional expertise, reduced costs, no new hiring. Spectra helps companies reimagine data strategy and advertising in a cookie-less future and build customer data platforms for marketing, customer engagement, and monetization. 1. Chief Data Officer as a service - we build consumer data from zero-party, first-party, and second-party initiatives, evaluate and build the right platforms and roll them up in a cross-functional manner for commercial usage. 2. Chief Growth Officer as a service with scalable tech - Months are lost chasing the wrong goals, marketing ideas, and tools. We help you get the martech architecture right and work with teams with the tenacity to drive growth. 3. Venture Chef - we love to cook and scale products. Create the MVP, GTM, and investor plans with us Our clients include large media companies, e-commerce players, telcos, and venture arms of large conglomerates. Case studies of Spectra. 1. 200% monetization growth for Indian OTT player 2. CDP deployment in 5 months for over 200 mn active profiles 3. $60 mn fundraising for a data-driven digital venture
Read moreSpectra Global - Redefining Data & Marketing in a cookie-less world Drive scalable revenue growth and customer experience by leveraging data and martech with our fractional Chief Data Officer and Chief Growth Officer services. Cross-functional expertise, reduced costs, no new hiring. Spectra helps companies reimagine data strategy and advertising in a cookie-less future and build customer data platforms for marketing, customer engagement, and monetization. 1. Chief Data Officer as a service - we build consumer data from zero-party, first-party, and second-party initiatives, evaluate and build the right platforms and roll them up in a cross-functional manner for commercial usage. 2. Chief Growth Officer as a service with scalable tech - Months are lost chasing the wrong goals, marketing ideas, and tools. We help you get the martech architecture right and work with teams with the tenacity to drive growth. 3. Venture Chef - we love to cook and scale products. Create the MVP, GTM, and investor plans with us Our clients include large media companies, e-commerce players, telcos, and venture arms of large conglomerates. Case studies of Spectra. 1. 200% monetization growth for Indian OTT player 2. CDP deployment in 5 months for over 200 mn active profiles 3. $60 mn fundraising for a data-driven digital venture
Read moreCountry
City (Headquarters)
Singapore
Industry
Employees
1-10
Founded
2020
Social
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MD / Founder
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